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Why Settle for Ten When You Can Get Eleven?
What’s in this article: The idea of connecting with customers in the spirit of joy is the idea behind 7-Eleven’s new campaign The videos are not just about grabbing a…
3 Key Takeaways from the Best Quarantine Marketing Campaigns
What’s in this article: How to use humor like Match How to communicate sincerity like Expedia How to deploy nostalgia like Budweiser With widespread shutdowns, remote work, and a rollercoaster…
Ads We Loved: Women’s History Month
What’s in this article: A round-up of ads from Women’s History Month Intriguing ways these seven companies found to inspire and celebrate women For March, brands honor women, and encourage…
Snapchat Presents the Most Inspiring AR Campaigns of 2020
As people connect virtually rather than in person, they’ve been using their devices more than ever. That’s the truth behind Snapchat’s assertion that, “In a year of new normals, Snapchat’s…
Walmart Adds a Shoppable Cooking Show to its Marketing Recipe
Tastemade, the streaming media company behind the Emmy-nominated series, Struggle Meals, is entering into its first brand partnership with Walmart for two holiday cooking episodes airing on November 19 and…
People In the Streets, and UberEats: The BodyShop Cares
Together with Charity Partner End Youth Homelessness, The Body Shop launched a two-part series of films on young female homelessness, Unseen Kingdoms. In partnership with Channel 4, the documentary film…