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Iceland Foods: Treating its Existing Customers All Summer Long
What’s in this article: Iceland will continue its commitment to Healthy Start vouchers until the end of August The vouchers include a variety of frozen vegetables which not only provide…
Three Ways American Eagle Outfitters (AEO) is Growing Through Its Existing Customers
What’s in this article: Customer interest in social responsibility is at an all-time high, and brands must practice it Setting an example, American Eagle is fighting for social justice, helping…
Why Settle for Ten When You Can Get Eleven?
What’s in this article: The idea of connecting with customers in the spirit of joy is the idea behind 7-Eleven’s new campaign The videos are not just about grabbing a…
Ralph Lauren Taps into Changing Customer Behavior
What’s in this article: The luxury fashion brand is making the shift its customers want on sustainability The new apparel rental initiative explores the sharing economy by giving customers the…
Bed Bath & Beyond Introduces: A Customer-Centric Overhaul
What’s in this article: In the next few years, Bed Bath & Beyond plans to launch ten private labels in the kitchen/dining, storage/organization, home décor, bed and bath categories The…