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Not Punkin’ Around This Time
What’s in this article: BrewDog owners respond to departing staff over toxic work culture claims by formally apologizing and vowing to become a better employer From a CRM POV, saying…
How to Survive a Reputation Crisis
What’s in this article: When facing a reputation crisis, your response determines whether you regain trust or lose it forever Make sure customers know that you’re aware of their concerns…
Skittles Pride Edition Gains Extra Publicity
What’s in this article: Skittles limited edition pride packaging returns for June – but with lots of negative reaction Come June, you start seeing a lot of rainbow-colored things around…
B2CRM News: Tropicana, the Mimosa Apology, and Fox News
When people will think back at 2020, from a marketing standpoint, and try to choose the trends that defined it – they will for sure talk about the effects of…
B2CRM New: Who Are You Calling Neutral?
There is no way to go around it or to ignore it, and frankly, there’s no real reason to: the US presidential election took place a week ago, we do…