Whatโs in this article:
- Iceland will continue its commitment to Healthy Start vouchers until the end of August
- The vouchers include a variety of frozen vegetables which not only provide families with a nutritious snack but also last longer โ helping to reduce waste
- The initiative of supporting customers with nutritious food improves the diets of children when money is tight
- The companyโs move here is a strong move towards strengthening relationships with existing customers
Iceland Foods continues to support local communities in the UK and Ireland by offering its food selection at competitive prices. Now, the frozen food chain realized the need to extend its Healthy Start vouchers until the end of August in its stores across England, Wales, and North Ireland.
The giveaway was launched in September 2020 in response to the Child Poverty Task Force โ a group of charities who have dedicated their platforms to sharing authentic stories of children affected by food insecurity in the UK, supported by real-time statistics โ formed by footballer, Marcus Rashford.
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โAs a proud member of Marcus Rashfordโs Child Food Poverty Taskforce, we are working with the Food Foundation and the government to further support families by raising awareness of the Healthy Start and Best Start Foods schemes in our stores,โ Iceland managing director Richard Walker said.
โAt Iceland, we have a long history of supporting our local communities and offering great quality, low-cost food to help families across the country. We will continue to review our commitment to ensure we are able to support Marcusโ campaign to the fullest possible extent.โ
Iceland Healthy Start Vouchers โ How It Works
From a variety of 25 frozen veggie bags, customers can pick up a free ยฃ1 bag of vegetables.
They can redeem the offer every time they use the voucher or spend over ยฃ4.25 on a Best Start Foods card at Iceland.
To download the healthy food packages, go to Icelandโs dedicated landing page.
Iceland is promoting the vouchers through the companyโs social media, newsletters to existing customers, downloadable posters to relevant groups, and more.
But thatโs not the only thing the brand is promoting to customers.
Iceland on Social Media
Iceland just posted a Tongue Twister Competition promoting its ยฃ1 Deep Pan Pizzas on Twitter:
Have you taken part in our tongue twister competition yet? Check out our instagram to see how you could win ยฃ500 in Iceland vouchers
https://t.co/Ut1XhXDGeB pic.twitter.com/Xw32s77gh5
โ Iceland Foods
(@IcelandFoods) May 29, 2021
The prize? Up to ยฃ500 in vouchers up for grabs!
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View this post on Instagramย
Can you say, โThe land of tasty cheesy ยฃ1 easy deeper than ever Deep Dish Pizzas?โ
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