How to Target Generation X Through Paid Ads
Finding new audiences to target is a constant challenge for marketers. If youโve never tried marketing for Generation X, you could be missing out on a valuable group of consumers.…
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Finding new audiences to target is a constant challenge for marketers. If youโve never tried marketing for Generation X, you could be missing out on a valuable group of consumers.…
The tourism industry is rich and exciting, full of cultural knowledge, shared experiences, and career-building opportunities for marketers. Itโs true. The tourism industry we know today was largely created by…
Millennials are something of a mythical bunch in society. Much is said about their behaviors and preferences, yet many of the stories seem to contradict. Even narrowing down what age…
How can you take your influencer campaign to the next level? You may want to include another angle, such as paid ads. Some of the best marketing campaigns integrate several…
Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising: How much do Google Ads Cost? My answer is always the same. It depends.…
If youโre here, you must be wondering โhow much do Bing ads cost?โ Youโre smart to focus on Bing and other search engines instead of just Google ads. According to…
Coming up with Google advertising ideas is challenging. However, itโs well worth it to have a solid strategy. With around 3.5 billion searches per day, Google gives you an incredible…
967225_15ExamplesofSuccessfulBannerAdvertising_021621Banner advertising is everywhere. So prolific on so many pages of the internet you probably visit regularly, you may hardly notice them.ย Which is kind of the point.ย Banner ads…
Have you ever had a customer visit your website repeatedly but never land the sale? Do you sit up at night wondering where those leads go and how you could…
The move from brick-and-mortar retail shopping to e-commerce sites has continued steadily over the last decade. Between 2014 and 2023, global retail e-commerce sales are expected to increase by $5.2…