You could get a marketing automation tool and try to figure it out yourself. Or you could get a marketing automation company to do everything. Look, marketing automation gets crazy…
Automation is an often-discussed topic these days, and you may initially think it is unnecessary or inappropriate for your small business. However, it can provide growth potential for your company,…
Running an e-commerce store is a lot of work, but you already know that. You’re experiencing it every day, from marketing and communication to fulfillment and shipping, not to mention…
If you visit the websites of Salesforce, Marketo, HubSpot other top marketing automation tools, what would you see? Lofty promises to grow revenue, get more leads, and make your prospects…
Any B2C marketer can attest to the total relief that comes right after setting up successful email automation. To know that your customers will receive personalized emails without you having…
Why aren’t more companies using marketing automation? A recent survey from Liana Technologies found that 60 percent of respondents said they didn’t know how to use marketing automation. They listed…
Why automate your nonprofit’s marketing? I agree, digital marketing for nonprofits can feel overwhelming sometimes. So many ways to reach your audience – with new options rolled out every day.…
Fact: marketing automation is awesome for manufacturers. It can help you gain and nurture leads without expending additional unnecessary month-over-month time and effort. Another fact: marketing automation can be confusing…