Relationship Marketing 107: To Infinity and Beyond
What’s in this article: The 7th installment of PostFunnel’s Relationship Marketing series How to prepare for consumer relationships as the future of marketing is here It’s been a long journey…
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Podcasts We Loved: April 2021
Welcome to our monthly list of recommended podcast episodes that we think people in marketing should listen to. Apple vs. Facebook (feat. Privacy) (23 mins)Today, Explained, April 29Apple updated its…
Relationship Marketing 106: So Many Channels, So Little Time
What’s in this article: The 6th installment of PostFunnel’s Relationship Marketing series A look back at how marketers adapted to a “mobile first” approach that requires all content and services…
From the Vault: AI
This is our 12th “From the Vault” series – where we bring you the best still-relevant articles we’ve ever published around a specific topic. You can see it as a…
From the Vault: SEO
This is the second part of our “From the Vault” series – where we bring you the best still-relevant articles we’ve ever published around a specific topic. You can see…
Way Back Machine: How Best Buy’s Website Has Evolved with the Digital Consumer
What’s in this article: In this series, we take a look at how various brands’ website and digital efforts have evolved over the years Best Buy’s website has undergone both…
From the Vault: Multichannel Marketing
This is the 9th edition of our “From the Vault” series – where we bring you the best still-relevant articles we’ve ever published around a specific topic. You can see…
Ads We Loved: Women’s History Month
What’s in this article: A round-up of ads from Women’s History Month Intriguing ways these seven companies found to inspire and celebrate women For March, brands honor women, and encourage…
Food for Thought: A Year Into COVID, What Defined Marketing Success for QSR Brands?
Mid-March 2020, one year ago, was basically the last time we could dine out – without considering the odds of a global pandemic shuffling all our plans. Oh, how little…
A Letter to Marisa Thalberg: An Update on Lowe’s Basic CRM Tactics
If you are not Marisa Thalberg, then here’s a summary of what’s in this article: A follow up on PostFunnel’s CRM analysis taken on Lowe’s back in July 2020 Back…