Relationship Marketing 107: To Infinity and Beyond
What’s in this article: The 7th installment of PostFunnel’s Relationship Marketing series How to prepare for consumer relationships as the future of marketing is here It’s been a long journey…
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Relationship Marketing 106: So Many Channels, So Little Time
What’s in this article: The 6th installment of PostFunnel’s Relationship Marketing series A look back at how marketers adapted to a “mobile first” approach that requires all content and services…
Relationship Marketing 103: It’s the 90s!
Post-war TV, Madison Avenue agencies, “He likes it! Hey Mikey!”, where’s my MTV? No, this isn’t an alternate version of “We Didn’t Start the Fire” — it’s a quick recap…
Relationship Marketing 101: The Dawn of Branding
Welcome to Relationship Marketing 101, a new monthly series that examines the evolution of marketing — from radio ads to social media — and the lessons this history shares. In…