How to Build a Data-Driven Influencer Marketing Strategy
Influencer marketing remains an effective way to reach mass audiences and drive sales. Almost three out of four consumers said they would spend up to $629 on a purchase inspired…
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How Retailers Will Be Using Artificial Intelligence In 2021 (and Beyond)
We’ve known for years that artificial intelligence and machine learning technology is the future of marketing. Or, at least, it was a few years ago. The fact is, AI-powered retail technology is in…