Perfect Spotify Playlist Collabs
Not sure exactly how long to boil your spaghetti? Of course, you could just watch the clock or set a standard kitchen timer. But Barilla’s solution is more fun: a…
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N Brown Group: CRM Brand(s) Analysis
Welcome to episode 34 of PostFunnel’s Seven CRM Commandments series, where we get to N Brown Group plc. Most people may not know this company by name, but it’s safe to assume most…
Express: Expressing CRM Best Practices?
Welcome to episode 32 of PostFunnel’s Seven CRM Commandments series, where we get to the American fashion retailer Express. So, is the Columbus, Ohio-based workwear retailer treating customers with CRM’s…
8 Examples of what Diversity and Inclusion Can Mean for Brands
Now more than ever before, brands are taking the pledge to integrate diversity and inclusion (D&I) into their workforce, product offering, and marketing campaigns to show a full representation of…
Helena Bonham Carter Talks About Dating in 2020 for Bumble
You don’t have to be single to identify with the delightfully described dating difficulties in “When Dating Met 2020 with Helena Bonham Carter.” The actress’ narrative perfectly captures the struggle…
Is Essence Pampering Customers According to CRM Best Practices?
Welcome to PostFunnel’s 30th episode in the Seven CRM Commandments series! Today, we will be analyzing Essence Makeup – a high-quality cosmetics brand. FYI: Cosnova GmbH is the German company behind Essence, CATRICE, and L.O.V.…
The Dos and Don’ts of Meme-Based Marketing
Every advertiser hopes that a marketing campaign will go viral, and what’s more viral than memes? But there’s a right and wrong way to leverage memes when speaking on behalf…
How 3 Big-Name Brands Thrived During the COVID-19 Crisis – and What You Can Learn from Them
You don’t need us to tell you that 2020 hasn’t exactly been the best year for business, in almost any industry. While it seems like things are slowly getting back…
United Colors of Benetton: Using Colorful CRM Tactics to Care for Customers?
Welcome to PostFunnel’s 29th episode in the Seven CRM Commandments series! This time around, we will be analyzing that colorful and carefree knitwear brand we all used to love back in the…
Is Vrbo Making Customers Feel at Home With CRM Too?
Welcome to PostFunnel’s 28th episode in the Seven CRM Commandments series! Today, we will be ranking the vacation rental marketplace: HomeAway – now known as Vrbo. Vrbo, or Vacation Rentals…