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100 Of The Best Marketing Quotes That Will Get You Inspired

Do you need some inspiration from some very smart marketers? Or maybe you need a great lead-in for a new blog post youโ€™re writing? Whatever the case, youโ€™ve found this blog post that rounds up some pretty amazing marketing quotes that you can use to your advantage.

So go on to find your quotes (along with images and embed codes) that you can easily copy/paste and use to prove whatever point youโ€™re trying to make.

Hereโ€™s how to get the most out of this article:

  1. Use the table of contents to jump to the section that best suits your needs.
  2. Copy/paste the quotes and images into your own content. Use them to spice up your social feeds, share inspiration, or prove your point.
  3. Use the links at the end of each section to jump back to the top/table of contents (as you see fit).
  4. Be a kickass marketer.

Letโ€™s get to it.

22 David Ogilvy Quotes

This guy came up with some pretty rad quotes. You may have heard a few of these gems already, but they are definitely worth revisiting.

โ€œIf you want to be interesting, be interested.โ€ -David Ogilvy

โ€œItโ€™s not creative unless it sells.โ€ -David Ogilvy

โ€œOn the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.โ€ -David Ogilvy

โ€œIf each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.โ€ -David Ogilvy

โ€œDonโ€™t bunt. Aim out of the ballpark. Aim for the company of immortals.โ€ -David Ogilvy

โ€œThe consumer isnโ€™t a moron; she is your wife.โ€ -David Ogilvy

โ€œGood copy canโ€™t be written with tongue in cheek, written just for a living. Youโ€™ve got to believe in the product.โ€ โ€“ David Ogilvy

โ€œThe pursuit of excellence is less profitable than the pursuit of bigness, but it can be more satisfying.โ€ โ€“ David Ogilvy

โ€œIf you canโ€™t be brilliant, at least be memorable.โ€ โ€“ David Ogilvy

โ€œDonโ€™t count the people that you reach, reach the people who count.โ€ โ€“ David Ogilvy

โ€œWhere people arenโ€™t having any fun, they seldom produce good work.โ€ โ€“ David Ogilvy

โ€œCreativity needs discipline and freedom.โ€ โ€“ David Ogilvy

โ€œYou cannot bore people into buying your product; you can only interest them in buying it.โ€ โ€“ David Ogilvy

โ€œThe best ideas come as jokes. Make your thinking as funny as possible.โ€ โ€“ David Ogilvy

โ€œThe public is more interested in personalities than in corporations.โ€ โ€“ David Ogilvy

โ€œYou can never spend too much time thinking about, worrying about, caring about your people, because at the end of the day itโ€™s only the people who matter. Nothing else.โ€ โ€“ David Ogilvy

โ€œDevelop your eccentricities while you are young. That way, when you get old, people wonโ€™t think youโ€™re going gaga.โ€ -David Ogilvy

โ€œThe most effective leader is the one who satisfies the psychological needs of his followers.โ€ โ€“ David Ogilvy

โ€œThe headlines which work best are those which promise the reader a benefit.โ€ -David Ogilvy

โ€œI donโ€™t know the rules of grammar. If youโ€™re trying to persuade people to do something, or buy something, it seems to me you should use their language.โ€ -David Ogilvy

โ€œConcentrate your time, your brains, and your advertising money on your successes. Back your winners, and abandon your losers.โ€ โ€“ David Ogilvy

โ€œHire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine.โ€ -David Ogilvy

10 Inspirational Marketing Quotes

โ€œThe gap between whatโ€™s expected and what you deliver is where the magic happens, in business and in life.โ€ -Jay Baer, Founder of Convince and Convert, and New York Times best-selling author of Youtility: Why Smart Marketing Is About Help Not Type

โ€œIf you love what youโ€™re doingโ€ฆ that will make it so much easier to actually sit down and create content, inspire, entertain, and educate. Thatโ€™s whatโ€™s really important.โ€ -Jeff Bullas, CEO of Jeffbullas.com Pty Ltd

โ€œIf it scares you, it might be a good thing to try.โ€ -Seth Godin, Founder and CEO of Do You Zoom (among others) and author of lots of books, including the one where this quote comes from, Purple Cow: Transform Your Business by Being Remarkable

โ€œYou stand out more by being weird than fitting in.โ€ -Emma Tupa, Product Marketing Specialist at CoSchedule

โ€œIโ€™m only now doing what only I can do. Everything else is being taken care of by the team, and itโ€™s so essential.โ€ -Pat Flynn, Founder of Smart Passive Income and author of Will It Fly

โ€œDonโ€™t look for perfection. That isnโ€™t the goal.โ€ -Ash Maurya, Founder of LEANSTACK and author of The Lean Startup Movement, Thatโ€™s Running Lean, and Scaling Lean

โ€œYou canโ€™t let perfection get in the way of getting things done.โ€ -Gini Dietrich, Founder and CEO of Arment Dietrich

โ€œDonโ€™t be paralyzed; just get started.โ€ -Leah Schothorst, Social Media Strategist at CoSchedule

โ€œCreativity is intelligence havingย fun.โ€ -Albert Einstein

โ€œItโ€™s quite fun to do the impossible.โ€ -Walt Disney

21 Marketing Strategy Quotes

โ€œIf your competitors start copying you, then you are doing something right!โ€ -Jay Baer, Founder of Convince and Convert, and author of Hug Your Haters: How to Embrace Complaints and Keep Your Customers

โ€œIf you just help your customers, or help your buyers buy, and answer the questions that they have in that journey, then you can really succeed.โ€ -Michael Brenner, CEO of Marketing Insider Group and co-author of The Content Formula

โ€œWe canโ€™t do a lot of motivating with copy, but you can take someoneโ€™s motivation and turn it into something.โ€ -Joanna Wiebe, Creator of Copyhackers and Co-Founder of Airstory

โ€œWhatever the status quo is, changing it gives you the opportunity to be remarkable.โ€ -Seth Godin, Founder and CEO of Do You Zoom (among others) and author of one of my favorite books, Linchpin: Are You Indispensable

โ€œAnybody who is trying to learn to do marketing, you have to niche yourself down into a specific industryโ€ฆif you pick something, be the best at it.โ€ -Brittany Thompson, Social Marketing And Media Manager at Virtual Resort Manager (VRM)

โ€œThe only way to outdo, to outperform the competition is to offer something unique and something better than they have.โ€ -Tim Soulo, Head of Marketing and Product Strategy at AHREFs

โ€œLimiting our work and focusing is the only way weโ€™re gonna get to the point of doing really good, high-quality work thatโ€™s focused on the audience.โ€ -Andrea Fryrear, President and Lead Trainer at AgileSherpas

โ€œMarketing strategy will impact every piece of your business and it should be tied to every piece of your business.โ€ -Brandon Andersen, Chief Strategist of Ceralytics

โ€œDo you have a product or service that people want? If you donโ€™t have that, nothing else matters.โ€ -Noah Kagan, Founder of Sumo

โ€œYou have to understand your target customer and what youโ€™re trying to sell them.โ€ -Daniel McGaw, Founder of Effin Amazing

โ€œWhere we always start is: Whatโ€™s the userโ€™s itch? Whatโ€™s their pain point that occurs frequently enough to build a habit around?โ€ -Nir Eyal, Author of Hooked: How to Build Habit-Forming Products

โ€œThere are a lot of opportunities that you can discover by listening closely to what your customers are saying.โ€ โ€“ Joei Chan, Head of Content at Linkfluence

โ€œWe not only need to understand the demographics of our customers, but we need to make sure that we create content for each of these different stages of the buyerโ€™s journey.โ€ -Kyle Gray, Founder of Conversion Cake and author of The Story Engine: An Entrepreneurโ€™s Guide to Content Strategy and Brand Storytelling Without Spending All Day Writing

โ€œSay no to the things that keep you on a certain level and say yes to the things that will help you keep moving on.โ€ -Brian Honigman, CEO of Honigman Media

โ€œStarting and being consistent and not giving up is more important than being brilliant.โ€ -Mark Schaefer, author of Known: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age

โ€œConsistency is key. Whenever you start, give your audience something to look forward to.โ€ -Julia McCoy, CEO at Express Writers

โ€œIt isnโ€™t just creation and promotion; it is process as well. I think thatโ€™s what a lot of people forget.โ€ -Neil Patel, Co-Founder of Crazy Egg, Hello Bar, and Kissmetrics

โ€œHire people that you can trust, pick a tool that you trust, and just keep everybody on the same page. Then back off.โ€ -Len Markidan, Chief Marketing Officer at Podia

โ€œStart an editorial calendar that everyone involved in your blog (writers, editors, marketing team, etc.) can access. -Kristi Hines, Freelance Writer

โ€œOne thing is certain: if you donโ€™t keep an editorial/content calendar, the content doesnโ€™t get done.โ€ -Joe Pulizzi, Founder of Content Marketing Institute

โ€œFor every minute spent organizing, an hour is earned.โ€ โ€”Anonymous

6 Social Media Marketing Quotes

โ€œContent is fire and social media is gasoline.โ€ -Jay Baer, Founder of Convince and Convert

โ€œViral marketing is almost like finding love. You have to stop doing it to actually make it happen.โ€ -Tim Topham, Founder of timtopham.com

โ€œRule number one is if itโ€™s not good, donโ€™t share it.โ€ -Christin Kardos, Social Media and Community Manager at Convince and Convert

โ€œWhen you are first getting started on social media, you really need to do your researchโ€ฆ donโ€™t just choose a channel because Facebook owns the world or because everyoneโ€™s doing Twitter.โ€ -Celeste Mora, Social Media Manager at Grammarly

โ€œIn order to engage on social, in order to attract customers, regardless of what kind of customer you have, you have to build trust.โ€ -Lindsay Scarpello, Strategic Communications Director at OBI Creative

โ€œContent is the party. Promotion is the invitation to attend.โ€ -Nathan Ellering, Head of Marketing Demand Generation at CoSchedule

10 Content Marketing Quotes

โ€œWith traditional marketing, you tell people you are a rock star. With content marketing, you show them youโ€™re a rock star.โ€ -Robert Rose, Chief Strategy Advisor at Content Marketing Institute and co-author of one of my favorite books, Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand

โ€œYou really have to create legitimately great content and a legitimately great Website to rank in Google.โ€ -Brian Dean, Founder of Backlinko

โ€œYou get biased by your existing understanding of the field.โ€ -Rand Fishkin, Founder of SparkToro and author of Lost and Founder

โ€œAsk yourself: โ€˜Have we covered the fundamentals?โ€™ And second to that: โ€˜Are they the best experience on the internet for those things?’โ€ -Jennifer Pepper, Marketing Manager For Content Creation of Unbounce

โ€œI think nowadays, you need to do inbound and outboundโ€“itโ€™s crucial to do both.โ€ -Ian Cleary, founder of RazorSocial and OutreachPlus

โ€œHave your own content; support your own content.โ€ -Pat Flynn, Founder of Smart Passive Income and author of Will It Fly

โ€œItโ€™s not about trying to crank everything you can into the article. Itโ€™s about delivering value and persuading people that you can solve their problem in as few words as possible.โ€ -Tim Soulo, Head of Marketing and Product Strategy at AHREFs

โ€œIf youโ€™re writing things that are on par with what others are writing, go back and double that part. Go deeper.โ€ -Sujan Patel, Co-Founder of Web Profits

โ€œMy main advice for anyone working content marketing or starting at a content team is make sure that you have a really, really clear opinion about the world.โ€ -Geoffrey Keating, Editor at Intercom

โ€œContent marketing is the gap between what brands produce and what consumers actually want.โ€ -Michael Brenner, CEO of Marketing Insider Group and co-author of The Content Formula

9 Digital Marketing Quotes

โ€œThe internet is a big place and yes, most things have already been doneโ€ฆ You have to be even more creative.โ€ -Jon Henshaw, Senior SEO Analyst at CBS Interactive

โ€œEven if you are a small business and you canโ€™t afford to do costly studies, you do have the ability to run different kinds of tests in your app or on your website and see what works best.โ€ -Roger Dooley, author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

โ€œOptimize your website for just being a good user-friendly website. Itโ€™s generally the most important thing that you could focus on.โ€ -Lydia Gilbertson, SEO Analyst at Distilled

โ€œIf youโ€™re not making mistakes, youโ€™re probably not experimenting enough.โ€ -Noah Kagan, Chief Sumo at AppSumo

โ€œIf we produce something original, that will have a better chance in rising above the noise.โ€ -Andy Crestodina, Co-Founder and Strategic Director at Orbit Media Studios

โ€œContent is the atomic particle of all digital marketing.โ€ -Rebecca Lieb, Analyst and Founding Partner, Kaleido Insights

โ€œJust because you canย measure everything doesnโ€™t mean that you should.โ€ -W. Edward Deming

โ€œContent is the reason search began in the first place.โ€ -Lee Odden, CEO of TopRank Marketing

โ€œGoogle is the new corporate homepage.โ€ -Jeremiah Owyang, Founder of CrowdCompanies

7 Famous Marketing Quotes

โ€œPeople donโ€™t buy what you do, they buy why you do it.โ€ -Simon Sinek, Founder and Visionary of Start With Why

โ€œMake your marketing so useful, people will pay you for it.โ€ -Jay Baer, Founder of Convince and Convert

โ€œContent is king.โ€ -Bill Gates, Co-Founder of Microsoft

โ€œOn average, 8 out of 10 people will read your headline copy, but only 2 our of 10 will read the rest.โ€ โ€“Brian Clark, CEO of Rainmaker Digital

โ€œThe aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.โ€ -Peter Drucker

โ€œEither write something worth reading or do something worth writing about.โ€ -Benjamin Franklin

โ€œSimplicity is the ultimate sophistication.โ€ -Leonardo Da Vinci

5 Funny Marketing Quotes

โ€œContent marketing is really like a first date. If all you do is talk about yourself, there wonโ€™t be a second date.โ€ -David Beebe

โ€œMartin Luther King did not say, โ€˜I have a mission statementโ€™.โ€ -Simon Sinek

โ€œYou canโ€™t wait for inspiration; you have to go after it with a club.โ€ -Jack London

โ€œWhether you think you can or you think you canโ€™t, youโ€™re right.โ€ -Henry Ford

โ€œIf youโ€™re looking for the next big thing, and youโ€™re looking where everyone else is, youโ€™re looking in the wrong place.โ€ -Mark Cuban

10 Quotesย From The Actionable Marketing Podcast

โ€œIf youโ€™re looking for that prominence as a business, itโ€™s all about two things โ€“ review count and review score.โ€ โ€“ Dave Lehman From Birdeye

โ€œPeople hire people. They donโ€™t hire features. They donโ€™t hire benefits. They hire the person to deliver those features and benefits.โ€ โ€“ Michael Buzinski From Buzzworthy Integrated Marketing

โ€œUntil and unless your users are not using your app, it doesnโ€™t matter whether theyโ€™re paying for it or not. You are failing at the one thing that you were set out to do, which is solve the problem.โ€ โ€“ Samar Owais

โ€œIt starts and ends with the customer.โ€ โ€“ Carolyn Lowe From ROI Swift

โ€œReach out to people and do it in a way that is authentic and natural in building partnerships.โ€ โ€“ Brett McGrath From The Juice

โ€œI think business is built on trust, and trust is built through relationships.โ€ โ€“ David Jay From Warm Welcome

โ€œThe thing that generated sales was delivering the exact right content that the right people cared deeply about and it resonated with them.โ€ โ€“ Matt Johnson, Author of MicroFamous

โ€œIf it seems to be resonating with our audience, we want to make sure that weโ€™re giving them more.โ€ โ€“ Holly Pels From Casted

โ€œWherever your target audience is, is where you want to be. Youโ€™ll have to find out where they are, and then you just need to show up where they are, consistently.โ€ โ€“ Shondell Varcianna From Varci Media

โ€œThe value is very, very simple. For us, it serves two purposes. One, we need to get people to come back, and in order to do that, we need to give them a reason to come back.โ€ โ€“ Matt Baglia From Slicktext

Whatโ€™s Your Favorite Marketing Quote?

My favorite marketing quote is:

โ€œWaiting for perfectย is never as smart as making progress.โ€ -Seth Godin

I see type A marketers put perfection above shipping all too often. Perfection prevents you from publishing, from communicating, from giving something to the world that has the potential to end in actual results.

52-pages in a marketing strategy is waiting for perfection.

Spending hours editing your blog posts, e-books, and webpages is waiting for perfection.

Making a mistake once and changing processes to prevent failure in the future is waiting for perfection.

So Iโ€™ll leave you with one more goodie from Seth:

โ€œSoon is not as good as now.โ€ -Seth Godin

Good luck!

The post 100 Of The Best Marketing Quotes That Will Get You Inspired appeared first on CoSchedule Blog.