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From the Vault: Mobile Marketing

This is the 4th edition of our “From the Vault” series – where we bring you the best still-relevant articles we’ve ever published around a specific topic.

You can see it as a kind of a makeshift ebook, or a textual, on-demand online course of sorts.

We do it because we think curating great content is the best thing we can do for our readers. Sometimes it’s even more valuable than publishing great new content.

And this time, the links below will take you on a journey full of Mobile Marketing know-how.

1. Five Analytics Red Flags Every Mobile Marketer Needs To Watch Out For

When dealing with massive amounts of users, data is a marketer’s best friend. Any of the following patterns could suggest an immediate problem worth your attention.

2. Mobile Marketing: Three Impactful Concepts

Your potential customers are glued to their mobile devices — use these techniques to memorably connect with these people on the move, at any time.

3. Increase Mobile Social Engagement: Your 10-Point eCommerce Checklist

If you market or sell on social media, then you must offer mobile-first experiences — within networks and onsite. Here’s how to connect the two.

4. An Apple a Day May Keep Your App Away

Privacy advocates are rejoicing, but marketers may be less than happy about the iOS 14 new privacy prompt.

5. Top Mobile Personalization Trends

Mobile phones have become smarter, more innovative, and more integrated into people’s lives. Shouldn’t brand marketing follow suit?

See our previous From the Vault:

  • Email Marketing
  • Influencer Marketing
  • Customer Retention

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